About The Program

Millennials accounted for almost 50% of the labour market supply in Malaysia and worldwide today. Consistent with the values and attitudes of the millennials, many are more interested to set up their own businesses – startups. As startup entrepreneurs, they face many challenges and those with high drive, motivation and courage are able to make through the turbulent phase of the startups.

This seminar aims to provide a refresher dimension to millennials on how best to begin their startups in the current turbulent and uncertain business environment. Millennial entrepreneurs will be able to minimise their risks of business failures or ‘stuck in the middle’ when they had spent much energy, effort and resources to launch their businesses successfully.

Programme Outcome:

Participants should, at the end of the course,
• Understand better the challenges of startups
• Prepare for pragmatic solutions for the ‘stuck in the middle’ situations
• Learn new tools and techniques to minimise business risks,
• Gain insights on exploring business opportunities,
• Learn how to better manage their startups for greater success

Outline:
• Startups in Malaysia
• Challenges of Startups

• Part of Stage
• Part 1:
o Stage 1 – Why create startup?
o Stage 2 – Business stakeholder’s assessment

• Part 2:
o Stage 3 – Business models
o Stage 4 – Business & Marketing Plans
o Stage 5 – Financial analysis & plans

• Part 3:
o Stage 6 – Startup Team
o Stage 7 – 5 Disciplines of innovation
o Stage 8– Business Pitch

• Part 4:
o Stage 9 – Action plan
o Stage 10– Legal processes & business registering

• Building corporate culture & superior performances
• Strategy implementation

Methodology:
Power point presentation, case studies, video illustrations, experiential learning and Q&A interactive workshop style

Who Should Attend:
• Small business owners/ Entrepreneurs
• Managers
• Head of Department
• Senior Executives
• Corporate and Business Planners